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David Mattin: Hug the System

NEXT keynoter-in-residence David Mattin delves into our theme of 2022: HUG THE SYSTEM. Talking intensively about systems which

/ influence our bodies and brains
/ help or hinder our professional careers
/ shape human behaviour
/ build new worlds
/ yield global structures.

Particularly exciting in this context is the paradox of change and continuity – systems only ensure their continued existence through change. Many things have changed in the past decades and particularly so in the past 24 months. In this talk, David Mattin looks into some of these phenomena and explains why we should embrace systems thinking to better understand the interconnectedness of the most pressing trends and topics of our time.

In addition to this talk, there is also an article on our blog: https://nextconf.eu/2022/09/liveblog-david-mattin-hugs-the-system/

About David Mattin: https://nextconf.eu/person/david-mattin/

You want to join NEXT23? Pre-register now! – https://nextconf.eu/next23-pre-registration/

For NEXT Insights during the whole year and deep-dive content about tomorrow's trends and the future of marketing, take a look at our blog: https://nextconf.eu/blog/

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Thanks to our partners Accenture Song and Faktor3!
https://www.accenture.com/de-de/about/accenture-song-index
https://www.faktor3.de

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31:43 minutes

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